Installation and maintenance of the digital signage solution for one of the largest retail chains in Europe.
“Kaufland” is a German hypermarket store chain which is a part of the “Schwarz Gruppe” which also owns “Lidl” and “Handelshof”. First store was opened in 1984. in a small town called Neckarsulm. The store quickly expanded and became a leading retail brand in East Germany. Today the chain operates more than 1.200 stores across 8 European countries such as Germany, Czech Republic, Slovakia, Poland, Romania, Bulgaria, Croatia and Moldova.
Implementation goals:
To increase:
Sales
Return on investment (ROI)
Visual brand identity
Customer satisfaction
Information available to customers
To reduce:
Waiting lines
Customer complaints
Amount of crowding
Implemented:
| HARDWARE | |
|---|---|
| Screens | 21 |
| SERVICES | |
|---|---|
| Installation of video equipment | YES |
| Maintenance | YES |
